Legs Misérables provides a platform for charity athlete teams to
improve AWARENESS ⋅ build COMMUNITY
organize FUNDRAISERS ⋅ spread INSPIRATION
for kids and young adults with life-altering medical and developmental conditions.
Legs Misérables provides a platform for charity athlete teams to
improve AWARENESS
build COMMUNITY
organize FUNDRAISERS
spread INSPIRATION
for kids and young adults with life-altering medical and developmental conditions.
A child of passions for RUNNING and CHARITY
In early 2018, Jordan's 2-year old Son Carson was diagnosed with a rare form of cancer
That year, Jordan started running and discovered the St Jude Heroes team
In 2019, Jordan continued to run for charity, this time for Autism Speaks
The ideas for Legs Mis were born through these experiences
The name "Legs Mis" pays homage to Victor Hugo’s classic novel, Les Misérables. The story centers on Jean Valjean, who despite his immense sufferings becomes a beacon of hope to others. I think this is how our kids with special needs are: they are the strong ones, they just keep going, and they inspire us all. And this is also how we can be as charity athletes, physically persevering towards the finish line, and inspiring others along the way.
We identified three major gaps that need to be filled
Need #1:
Improved channels for charity fundraising, and more of them
Charities will always need fundraisers, and we have ideas to grow their impact
More community-driven, individual-focused fundraisers to capture new donors
Need #2:
An accessible, transparent platform for connecting fundraiser, donor, and charity networks
Charity athletes (and non-athletes) can share their message in more impactful ways
Share resources and mentoring/coaching for training, fundraising, and outreach efforts
Need #3:
More creative, charity-focused running campaigns or single events
Training blogs, live race reports, etc. that promote community outreach and awareness
Provide charity runners their own website (not just a single fundraiser event page)
Our solution is a new website platform that provides creative, impactful ways to connect athletes and advocates with charities, donors, and the communities they serve
Our Website
the main hub of our platform
Athlete and advocate blogs (“subsites” in the future)
Campaign and event pages (“subsites” in the future)
Race reports, “runcasts”, and other fun, fitness-related content
Our Community Forum
to facilitate dialogue
(community.LegsMis.com)
“Legs Mis” section for all official content, but public commentary
“Community” section for user-submitted content and commentary
We host CAMPAIGNS, created and supported by LEGS, which consist of one or more EVENTS.
CAMPAIGNS (for specific charities)
Pursuing our mission (awareness, community, fundraising, inspiration) for the benefit of one or more specific 501(c)3 charities
Example: St Jude 2020 (see right)
LEGS (Champions and Sponsors)
Champions lead campaigns and share their story
Sponsors support campaigns with funding and services
EVENTS (in-person and virtual)
Athletic: social runs to 5k races or even an Ironman
Non-athletic: team parties to live auctions or even a black-tie gala
Campaign
St Jude 2020
Champion
JordanRunner
+3 others
Sponsor
TBD
Goal
$5,000
Featured Event
2020 St Jude Marathon
+ 4 others
DOUBLE THE IMPACT!
Our "blue sky" goal is to double the number of existing charity runners
2020: Get the Word Out!
release Legs Mis platform version "beta"
complete first virtual campaigns
2021: Grow and Organize!
release Legs Mis platform version 1.0
expand board to 6 directors & form committees
host first in-person events
2022: Spread Our Wings and RUN!
release Legs Mis platform version 2.0
expand board to 9 directors (full board)
host first Legs Mis "Challenge for Hope" event
Legs Mis
Legs Mis